Real insights on building reliable products — from the people shipping them.
SEO ranks you on Google. GEO gets you cited by ChatGPT, Perplexity, Claude, and Google's AI Overviews. Here's how they actually differ, why both matter in 2026, and what to change in your content strategy.
In 2026 a slow website silently bleeds rankings, revenue, and trust. Here's what page speed actually costs your business, what Google measures now, and the fixes that move the needle — with a real PageSpeed report inside.
Problems I actually hit while building — RAG latency, multi-tenant architecture, React Native app size, cloud costs. If a post exists it is because the problem cost me time and the write-up would have saved it.
Irregularly, and deliberately so. I write when I have something worth saying rather than to a content schedule, which means fewer posts with more substance in each.
Ask first, and yes in most cases — with attribution and a canonical link back to the original. That link matters, because without it both copies compete in search and neither ranks properly.